Toyota is returning to the American market with the all-new Toyota Land Cruiser (it never left the European market entirely). After a three-year absence, the iconic off-road SUV returns, combining its legendary heritage with new technologies for exceptional on-road and off-road performance. With an attractive starting price in the mid-50 thousand dollars (prices for Europe are unknown - but they will be significantly higher), the Land Cruiser is ready to compete with strong competitors such as the Land Rover Defender and the Ford Bronco Badlands. Let's take a look at what makes this retro-branded SUV a real contender in its class.
A new one Toyota Land Cruiser 2024, the iconic off-road SUV, is returning to the automotive market with an all-new model for 2024. And it's coming to Europe too! This legendary car that began its journey as a rough and rugged competitor Jeep CJ5, has over the years achieved the status of a prestigious eight-seater SUV with a price tag hovering around $87,000. Despite being absent from American showrooms for three years, the Land Cruiser is now back with a new model that goes back to its roots with some retro design touches, a more nimble size and, most importantly, a more affordable price.
Presentation video: Toyota Land Cruiser 2024
Unmatched off-road performance
Toyota Land Cruiser 2024 is built on the new GA-F body-on-frame platform, which provides a significant improvement in body and frame stiffness. This improves vehicle responsiveness, handling and ride comfort. The Electric Power Steering System (EPS) represents the first time in a Toyota Land Cruiser and provides more fluid and direct steering and easier maneuvering on road and off-road.
What sets the Land Cruiser apart from others is a new technology called SDM. This innovation allows the driver to change the anti-roll (stabilizer) state with a switch on the dashboard. This allows for a better driving experience on bumpy roads and greater comfort and easier handling on normal roads. The Multi-Terrain Monitor and Multi-Terrain Select systems additionally help off-road driving, as they enable the driver to have a clear overview of the surroundings and automatically adapt the vehicle to different off-road conditions.
Powerful and efficient powertrain
In Europe, the Land Cruiser will be introduced with 2.8-liter turbodiesel engine, which develops a maximum of 204 DIN horsepower (150 kW) and is connected to a new eight-speed Direct Shift automatic transmission. Its load capacity of up to 3,500 kg makes it a reliable companion when transporting cargo. An electrified version with 48-volt mild hybrid technology will also be available in early 2025.
Timeless design and practicality
Design Toyota Land Cruiser 2024 it expresses its ability to withstand harsh conditions while incorporating modern elements. A robust and functional exterior emphasizes the vehicle's ability to withstand challenging conditions, with reduced front and rear overhangs and sculpted corners to improve off-road performance. Inside, customers can choose between five or seven seats, with the design emphasizing the power and functionality of a genuine off-road vehicle. This is noticeable in details such as the horizontally placed instrument panel and switches, which are designed for easy operation, even when driving on challenging terrain.
Advanced security features Toyota Land Cruiser 2024
Safety comes first in the new Land Cruiser, as it is equipped with the latest Toyota Safety Sense systems as part of a comprehensive package of advanced safety features and Toyota T-Mate technologies that reduce driver stress and improve overall safety.
Limited Edition Land Cruiser First Edition
For European customers, Toyota will offer a special Land Cruiser First Edition with unique design elements such as classic round headlights and two special two-tone exterior colors: Sand and Smoky Blue. This limited edition highlights the Land Cruiser's heritage and off-road character.
The 2024 Toyota Land Cruiser is back and better than ever, ready to reclaim the spot as the elusive off-road SUV. With a durable body on a frame, advanced technologies and a powerful and efficient powertrain, it stands out in its class. Toyota has successfully combined the model's heritage with new innovations, making it the perfect vehicle to get you safely to your destination, no matter how challenging the conditions.
Toyota Land Cruiser Historical Facts:
- Birth of a legend: The Land Cruiser was born on August 1, 1951 as the “Toyota BJ”. Its early capability was demonstrated when it became the first vehicle to successfully cover the route to the sixth stop on the slopes of Mount Fuji.
- Bestseller: The Land Cruiser has become one of Toyota's best-selling models, with 11.3 million vehicles sold worldwide. Its reliability, durability and ability to overcome challenging road conditions have earned it a reputation as a reliable partner in the most demanding circumstances.
- New platform for increased performance: The new 2024 Land Cruiser will be based on the GA-F platform, which will help increase body and frame rigidity and improve handling, responsiveness and ride comfort both on and off-road.
- Electrification for greater efficiency: In the future, an electrified version with 48-volt mild hybrid technology will also be available, which will contribute to better efficiency and lower emissions.
- Returning to your roots: With the new model, the Land Cruiser returns to its original roots with some retro design elements that reflect its ability to overcome the toughest conditions.
Combining tradition with modernity
With an all-new model for 2024, the Toyota Land Cruiser returns with new innovations that will strengthen its legendary heritage. It retains its rugged body-on-frame design, but is equipped with modern technologies that will deliver outstanding performance both on and off-road. The new Land Cruiser promises a perfect blend of traditional qualities with modern features that will make it one of the most desirable off-road SUVs on the market.